Digital Marketing Certification Course Exam Questions & Answers (DMCCEQA)


When working on a profile with a ranked combination of rules, what feature should be used at the Manage Rules stage?

  1. Weighted rotation
  2. Prioritized rules
  3. Sequential rotation and prioritized rules
  4. Optimized rotation

Correct Answer:

  • Prioritized rules

The Creative Certification exam covers rich media creative setup using Google Web Design and Creative to build HTML5 and dynamic creatives. It also assesses the steps to preview, QA, and publish creatives to Campaign Manager, and then measure results. Users completing this exam should have experience with Studio and dynamic workflows, working with feeds, and the production of display ads with Google Web Designer and hand-coded creatives. This exam also covers knowledge related to workflow integration with trafficking and programmatic campaigns.

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