Video in DoubleClick Campaign Manager Assessment Answers 2024
Certification Questions & Certification Answers
What information is packaged in a Video Ad Serving Template (VAST) tag?
- Rich media for in-app environments
- Video serving files, companions, and tracking pixels
- Display image files, javascript video player
- Dynamic banners
100% Correct Answer
- Video serving files, companions, and tracking pixels
Your campaign uses geographic targeting. How do you ensure your ad always has an eligible ad to serve on mobile devices?
- Use the VAST Suite Inspector
- Verify your publisher’s mobile requirements
- Activate the default ad
- Never include companion creatives
100% Correct Answer
You’re trafficking to two different publishers. One publisher does not accept .mov files. What do you do?
- Manually create VAST tags for the publisher that does not accept them
- Turn off “Control transcodes from the placement”
- Turn off .mov transcodes on the placement level for that publisher
- Create two separate campaigns
100% Correct Answer
- Turn off .mov transcodes on the placement level for that publisher
Whose video specifications are the most important for advertisers to follow?
- Publishers
- Creative agencies
- None
- Google
100% Correct Answer
What quality of video should you upload to Campaign Manager so it transcodes it into as many sizes as possible?
- The smallest file possible
- A good balance of quality and file size
- The highest quality possible
- Optimized for mobile devices
100% Correct Answer
- The highest quality possible
Samir is using Campaign Manager to run video ads for his agency’s clients. His clients want to run new creative. How will Samir execute this request?
- Create a new in-stream placement for the new creative
- Swap in new creative and the VAST tags will update dynamically
- Tell the client creative swaps are not supported
- Swap in new creative and re-send VAST tags to publisher
100% Correct Answer
- Swap in new creative and the VAST tags will update dynamically
Your client is comparing the music in two video creatives and wants to know how many times viewers muted their audio. In what category can you find this metric in Report Builder?
- Media cost
- Rich media
- In-stream video
- In-banner video
100% Correct Answer
What type of video ad would an advertiser use to target users who are watching streaming video content?
- In-banner video
- A creative application program interface (API) that lets an advertiser build rich media ads
- In-stream video
- Rich media
100% Correct Answer
Hannah’s video ad is not rendering properly in her publisher’s video player. What should Hannah do to troubleshoot the problem?
- Avoid using cookie-based targeting, particularly in desktop environments
- Re-upload her creatives
- Test her VAST tag with the VAST Suite Inspector
- Nothing, as VAST tags are updated dynamically
100% Correct Answer
- Test her VAST tag with the VAST Suite Inspector
When trafficking your campaign in Campaign Manager, what action do you complete first?
- Upload creatives
- Create placements for each publisher
- Activate placements
- Export VAST tags
100% Correct Answer
- Create placements for each publisher
You want to know how many viewers watched your entire 20-second ad. Which metric do you reference?
- Video Completes
- Companion Impressions
- Video Plays
- Video first Quartile Completions
100% Correct Answer
This page was last edited on 12th March, 2024 at 9:04 AM (UTC).
I hope this helps! Let me know if you have any other questions.