Certification Answers

SEMrush Site Audit Exam Answers 2024

Certification Questions & Certification Answers

How do you quickly check if all the issues related to redirect loops and 404 errors are fixed?

  1. Check every link manually
  2. Launch a re-crawl and check out the appropriate issues

Correct Answer:

  • Launch a re-crawl and check out the appropriate issues

If a page is “Orphaned” what does it mean?

  1. It’s a brand new page that hasn’t been crawled yet
  2. It’s on the site but not in the sitemap
  3. The page exists but it is not linked to from anywhere on the site

Correct Answer:

  • The page exists but it is not linked to from anywhere on the site

Should you use nofollow when internally linking and looking to pass page rank?

  1. Yes
  2. No

Correct Answer:

  • No

Site Audit flags your web pages as duplicate content due to their URL parameters, which appear when one applies a filter. What should you do in this case?

  1. Check if these parameters are present in the Google Search Console
  2. Hide this issue

Correct Answer:

  • Check if these parameters are present in the Google Search Console

What is a canonical tag?

  1. A hard rule that Google must follow, no matter what
  2. A directive that tells Google the preferred version of the page
  3. A tag that tells Google the main keyword you want to rank for

Correct Answer:

  • A directive that tells Google the preferred version of the page

What is the purpose of an optimized meta description?

  1. To rank for a specific keyword
  2. To create an enticing CTA to enhance CTR
  3. A space to put information that only Googlebot will see

Correct Answer:

  • To rank for a specific keyword

What is the purpose of an optimized title tag?

  1. To help Google understand the topic of your document
  2. A space to stuff keywords you want to rank for
  3. It doesn’t have any direct SEO impact

Correct Answer:

  • To help Google understand the topic of your document

What is the rough rule of thumb for the ratio of internal links to your core pages?

  1. 80% of links point to 20% of pages
  2. All pages get equal links
  3. 100% of links point to my main commercial converting pages

Correct Answer:

  • 80% of links point to 20% of pages

What issues are the most critical to fix first?

  1. Alt attributes
  2. Broken Links and 404s
  3. Missing meta descriptions

Correct Answer:

  • Broken Links and 404s

What pages should be present in the sitemaps?

  1. Ones that are to be indexed by Google bots
  2. Ones that are canonical to other pages
  3. 404 pages

Correct Answer:

  • Ones that are to be indexed by Google bots

What should you fix first while working on technical SEO?

  1. All the issues
  2. Critical issues
  3. Critical and urgent issues only

Correct Answer:

  • Critical and urgent issues only

When working out a technical strategy how should you categorise issues?

  1. By Importance and Urgency
  2. A list – all issues are just as important
  3. By volume – there are 1000s of issues on one aspect and only 10s on others – tackle the big one first

Correct Answer:

  • By Importance and Urgency

Where do you go to see technical improvement change logs?

  1. It’s in the main dashboard
  2. You need to go to Google analytics
  3. The Progress tab

Correct Answer:

  • The Progress tab

Where should your sitemap be referenced?

  1. In the page footer
  2. On any URL
  3. In the robots.txt file

Correct Answer:

  • In the robots.txt file

Where to find a list of your website’s new pages?

  1. Crawled pages + filter “New pages = yes”
  2. Issues
  3. Progress, then choose “Crawled Pages”

Correct Answer:

  • Crawled pages + filter “New pages = yes”

Which Site Audit report contains the list of unresolved errors?

  1. Crawled Pages
  2. Statistics
  3. Issues

Correct Answer:

  • Issues

Which check is NOT related to a security issue?

  1. Mixed content
  2. Subdomains don’t support secure encryption algorithms
  3. Using a field
  4. A page responds with a 5хх code

Correct Answer:

  • A page responds with a 5хх code

Which is the best way to get rid of a 404 error if a web page moved to another URL?

  1. Specify the proper link on the page and use a redirection
  2. Use a redirection
  3. Change the URL

Correct Answer:

  • Specify the proper link on the page and use a redirection

Which of the following is NOT a correct canonical tag implementation?

  1. Use rel=”canonical” HTTP header
  2. Use rel=”canonical” link tag
  3. Use canonical= in robots.txt

Correct Answer:

  • Use canonical= in robots.txt

Why is it necessary to make scheduled recrawls of your website on a regular basis?

  1. To get timely information on website health status changes and to define the reasons for traffic decline, if needed.
  2. To make sure you spend your monthly quota

Correct Answer:

  • To get timely information on website health status changes and to define the reasons for traffic decline, if needed.

Why would you want to slow down your crawl when setting up a site audit?

  1. To stop the crawler being blocked and keep your developers happy
  2. To save money on SEMrush credits
  3. The slower the crawler, the more information it retrieves

Correct Answer:

  • To stop the crawler being blocked and keep your developers happy

With SEMrush Site Audit, it is possible to crawl a site behind a password protected login.

  1. True
  2. False

Correct Answer:

  • True

This page was last edited on 12th March, 2024 at 8:59 AM (UTC).

I hope this helps! Let me know if you have any other questions.

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