Digital Marketing Certification Course Exam Questions & Answers (DMCCEQA)

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Google Digital Garage Final Exam Answers

When looking at your email marketing metrics, Click Through Rate (or CTR) highlights which of the following insights?

  1. % of people that made a purchase after receiving the email
  2. % of people that opened the email out of the total recipients
  3. % of people who clicked on a link in the email out of the total recipients
  4. % of people who were sent the email against the total number of conversions made

Correct Answer:

  • % of people who clicked on a link in the email out of the total recipients

Google Digital Garage final Exam Answers

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