Digital Marketing Certification Course Exam Questions & Answers (DMCCEQA)


Tom is setting up Campaign Manager for a new client, Surf-N-Board. Their business is divided into two businesses: West coast and East coast but conversions are on the same website. How should Tom configure their account?

  1. Create campaigns within two separate advertisers for Surf-N-Board East and Surf-N-Board West
  2. Create all campaigns within a parent Surf-N-Board advertiser
  3. Create a parent advertiser for Surf-N-Board with two child advertisers for Surf-N-Board West and Surf-N-Board East
  4. Create two separate accounts for Surf-N-Board East and Surf-N-Board West

100% Correct Answer:

  • Create a parent advertiser for Surf-N-Board with two child advertisers for Surf-N-Board West and Surf-N-Board East

DoubleClick Campaign Manager Basics Assessment Answers

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