Digital Marketing Certification Course Exam Questions & Answers (DMCCEQA)

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DoubleClick Optimize performance in Search Assessment Answers

SuperCoolKicks wants to see which landing page experience is best for users who have clicked the Cool Kicks sneaker ads. What best practice should they follow while they’re running this test?

  1. Keep the content on the landing pages unchanged
  2. Test as many landing pages as possible to keep the testing period short
  3. Keep the landing pages as generic as possible
  4. Test the landing pages in every one of their ads for consistency

100% Correct Answer

  • Keep the content on the landing pages unchanged

DoubleClick Optimize performance in Search Assessment Answers (Search optimization Assessment)

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