Digital Marketing Certification Course Exam Questions & Answers (DMCCEQA)


Fill in the blank: You’re training a new team member on the research and brainstorming process. Your teammate asks, “Why are the user questions the first step in the research process?” You respond with, “Starting with creating user questions helps us _______.”

  1. focus our research efforts in the right areas and helps us determine the best research methods to use
  2. communicate expectations between the users and the stakeholders
  3. scope the number of action items we implement in that cycle
  4. determine which action items we should test and which ones should simply be implemented without testing

Correct Answer:

  • focus our research efforts in the right areas and helps us determine the best research methods to use

In the Growth-Driven Design certification course, you’ll learn how to build and optimize a peak-performing website that delivers user value and drives business growth. This includes video training, tools, quizzes, and templates to help you develop a strategy, build a launch pad website, and implement data-driven continuous improvement. In addition to the content, you’ll gain access to our global GDD Slack community, where you can ask questions and collaborate with the instructors and thousands of GDD practitioners. Introduction to agile web design and project management. Build and optimize a website with GDD methodology. Transform the way you work and attract more leads.

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