Digital Marketing Certification Course Exam Questions & Answers (DMCCEQA)

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Google Ads Measurement Certification Exam Answers

Brenda Is Compiling A List Of Definable Metrics And Key Performance Indicators (KPI) That Will Be Used To Evaluate The final Success Of Her Google Ad Campaign. Which Two Statements Can Guide Her As She Creates A KPI? (Choose Two.)

  1. A KPI shows how ads are performing in real time.
  2. A KPI is clear, measurable, and has a defined time frame.
  3. A KPI represents non-click actions, such as page views and leads.
  4. A KPI is media-channel specific, and KPIs aren’t interchangeable.
  5. By definition, A KPI is a measurement of success.

Correct Answer:

  • A KPI is clear, measurable, and has a defined time frame.
  • By definition, A KPI is a measurement of success.

Earn a Google Ads - Measurement Certification by demonstrating your ability to measure and optimize Google Ads campaign performance. Prepare for the certification by completing the diagnostic assessment, or proceed to get certified. Explore how to digitize your business locations: Learn what how to quickly create an online presence and engage with customers Google Marketing Platform: A Tale of Two Soap Companies: There are many marketing tools available to you beyond digital advertising. In this section, we'll work through an introduction to the options available to you through the Google Marketing Platform. Align your marketing goals to your ad campaigns. Marketing that matters: How can you be sure your marketing dollars aren't going to waste? We'll work with you to determine your business goals and translate them into digital marketing that you can easily measure, value and improve.

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