Digital Marketing Certification Course Exam Questions & Answers (DMCCEQA)


You’re trying to improve an ad’s perceived quality so it performs better during an ad auction. What change would have the least-positive impact to an ad’s quality?

  1. Creating ads that pertain to the keywords.
  2. Raising the bid amount.
  3. Creating ads likely to get clicks.
  4. Having a clear and simple landing page.

Correct Answer:

  • Raising the bid amount.

Earn a Google Ads Search Certification by demonstrating your mastery of Google Ads Search campaigns. Prepare for the certification by completing the diagnostic assessment, or proceed to get certified. Study Google Ads Search: Grow Your Business with Google Ads, Explore the Value of Google Search, Understand the Google Ads Auction, Deliver the Right Message with Text Ads, Make Ads Relevant with Search Ad Extensions, Increase Efficiency with Automated Bidding, Reach Valued Customers with Search Audiences, Boost Performance with Optimization Score, Increase Conversions with Performance Planner.

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