Digital Marketing Certification Course Exam Questions & Answers (DMCCEQA)


Which statement accurately describes the reach of Affinity Audiences’ targeting?

  1. It reaches TV-like audiences, based on their lifestyles, interests, and passions.
  2. It reaches people who have the intent to purchase, updated in real time.
  3. It reaches past visitors as they browse network websites and use network apps.
  4. It reaches people while they’re actively browsing, researching, or comparing products and are close to a conversion.

Correct Answer:

  • It reaches TV-like audiences, based on their lifestyles, interests, and passions.

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