Digital Marketing Certification Course Exam Questions & Answers (DMCCEQA)


What campaign parameter is not available by default in Google Analytics ?

  1. utm_content
  2. utm_source
  3. utm_medium
  4. utm_adgroup

Correct Answer:

  • utm_adgroup

The Google Analytics Individual Qualification covers basic and advanced Google Analytics concepts. This includes: planning and principles; implementation and data collection; configuration and administration; conversion and attribution; and reports, metrics, and dimensions. Google Analytics Certification Exam Answers.

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