Target CPA bidding can help drive conversions by using your conversion history and:

  1. cost–per–click (CPC) goals to raise your bid when a conversion is more likely
  2. cost–per–click (CPC) goals to show the optimal ad when a conversion is more likely
  3. cost–per–acquisition (CPA) goals to show the optimal ad when a conversion is more likely
  4. cost–per–acquisition (CPA) goals to raise your bid when a conversion is more likely

100% Correct Answer

  • cost–per–acquisition (CPA) goals to raise your bid when a conversion is more likely

Google AdWords Fundamentals Certification Exam Answers

Leave a Reply

Your email address will not be published. Required fields are marked *