Digital Marketing Certification Course Exam Questions & Answers (DMCCEQA)


Taking the essential pieces of any email and optimizing each piece to help drive conversions towards your set goal will help you create high-performing emails. What are these essential pieces?

  1. The goal of why you’re sending it and then the carefully designed components layered on top of each other
  2. The segments you’re sending to and the deliverability goals of your email
  3. The template you’re using to send your email and the footer information you’re using
  4. The segments of contacts you do not send to and the the segments you are sending to

Correct Answer:

  • The goal of why you’re sending it and then the carefully designed components layered on top of each other

This email marketing course will teach you how to create an email marketing strategy that grows your business, and your career. From contact management and segmentation to email deliverability and analyzing your email sends, you’ll learn how to build an email marketing strategy that is human and helpful and builds trust with your contacts.

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