Digital Marketing Certification Course Exam Questions & Answers (DMCCEQA)

In order for cost-per-click (CPC) ads and cost-per-thousand impressions (CPM) ads to compete with each other in the same auction on the Google Display Network, the AdWords system converts the CPC ads bid to:

  1. a CPM
  2. an effective CPM
  3. an effective CPM conversion
  4. a CPM conversion

Google AdWords Fundamentals Certification Exam Answers

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