Digital Marketing Certification Course Exam Questions & Answers (DMCCEQA)

DMCCEQA.com

Google Ads Display Certification Exam Answers

Ben is currently managing a campaign that has a total investment of $7,000, generates 1,400 conversions, and has a CPA (cost-per-acquisition) of $5. Ben needs to sell excess inventory. To meet this goal, he’s willing to increase his CPA and campaign investment. Which of the following plans, built in the Performance Planner, will assist Ben in achieving his marketing goal of selling excess inventory?

  1. An investment of $9,600 to generate 1,600 conversions with a CPA of $6
  2. An investment of $9,800 to generate 1,400 conversions and a CPA of $7
  3. An investment of $8,400 to generate 1,400 conversions and a CPA of $6
  4. An investment of $9,100 to generate 1,300 conversions and a CPA of $7

Correct Answer:

  • An investment of $9,600 to generate 1,600 conversions with a CPA of $6

Earn a Google Ads Display Certification by demonstrating your ability to deliver effective display advertising to meet specific marketing objectives. Prepare for the certification by completing the diagnostic assessment, or proceed to get certified. Study Google Ads Display: Grow Your Business with Google Ads, Identify Campaign Types on Google Display Ads, Reach Users on Google Display Ads, Increase Efficiency with Automated Bidding, Deliver the Right Message on Google Display Ads, Increase Conversions with Performance Planner.

Leave a Reply

Your email address will not be published. Required fields are marked *