Digital Marketing Certification Course Exam Questions & Answers (DMCCEQA)

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Google Ads Display Certification Exam Answers

Alan has introduced a new line of scooters on his website and is using a Google Display Ad campaign to promote them. He selects “Build awareness” as the marketing objective for his campaign. Why would Alan choose “Build awareness” as his marketing objective?

  1. To reengage users who previously showed interest in his scooters.
  2. To dynamically generate ads, based on an audience’s interest in scooters.
  3. To engage with audiences who previously bought his scooters.
  4. To reach a broad audience for his scooters.

Correct Answer:

  • To reach a broad audience for his scooters.

Earn a Google Ads Display Certification by demonstrating your ability to deliver effective display advertising to meet specific marketing objectives. Prepare for the certification by completing the diagnostic assessment, or proceed to get certified. Study Google Ads Display: Grow Your Business with Google Ads, Identify Campaign Types on Google Display Ads, Reach Users on Google Display Ads, Increase Efficiency with Automated Bidding, Deliver the Right Message on Google Display Ads, Increase Conversions with Performance Planner.

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