Digital Marketing Certification Course Exam Questions & Answers (DMCCEQA)

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Google Ads Search Certification Exam Answers

A client is asking you why he should evaluate the number of clicks on his search ads relative to the number of impressions received. What should you tell him?

  1. He can get an idea of how many people who’ve seen his ads actually became customers
  2. He can better understand whether potential customers find his ads appealing
  3. He can get an idea of how many people double clicked his ads
  4. He can better understand what happens after potential customers click his ads

100% Correct Answer

  • He can better understand whether potential customers find his ads appealing

Earn a Google Ads Search Certification by demonstrating your mastery of Google Ads Search campaigns. Prepare for the certification by completing the diagnostic assessment, or proceed to get certified. Study Google Ads Search: Grow Your Business with Google Ads, Explore the Value of Google Search, Understand the Google Ads Auction, Deliver the Right Message with Text Ads, Make Ads Relevant with Search Ad Extensions, Increase Efficiency with Automated Bidding, Reach Valued Customers with Search Audiences, Boost Performance with Optimization Score, Increase Conversions with Performance Planner.

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